Parasitic SEO
Parasitic SEO (piggyback SEO, authority jacking) is a SEO technique in which a third party publishes its content on a highly authoritative website with the intention of using the authority of that site to generate …
Vocabulary
Ranking factor
What is a ranking factor? A ranking factor is a signal, metric or criterion used by search engines to evaluate and rank websites on search results pages. This includes elements on the page (such as …
Duplicate content
What is duplicated content? Duplicate content refers to content that appears on different URLs on the same website or on different websites across the Internet. It can be completely …
Domain authority
What is the Domain Authority? Domain authority (DA) is a metric that predicts how much a website could rank on Google's search results. Developed by Moz …
CDN (Content delivery netvork)
What is CDN (content delivery network)? CDN or content delivery network, content distribution network, is a set of servers that work together to allow visitors quick access to web …
Click-through rate (CTR)
What is the clickthrough rate (CTR)? The click-through rate (CTR), in SEO, indicates the percentage of users who click on a website after seeing it in search results. Calculates …
Call to Action (CTA)
What is Call to Action? Call to Action (CTA) is a text, image, or button that prompts a user of a website or app to take a specific action immediately. …
Incorrect link
What is a Broken Link? A faulty link is a hyperlink that leads to a page or resource that no longer exists. When a visitor clicks on such a link, the … error is most often displayed
Breadcrumb navigation
What is Breadcrumb Navigation? Breadcrumb is an auxiliary navigation path that shows visitors where they are currently on the website. It shows the relationship between the homepage (entry) and the page that the user is currently …
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