{"id":5723,"date":"2018-12-15T15:55:21","date_gmt":"2018-12-15T14:55:21","guid":{"rendered":"http:\/\/www.insertioweb.com\/?p=5723"},"modified":"2021-01-19T07:51:00","modified_gmt":"2021-01-19T07:51:00","slug":"kako-drustvene-mreze-utjecu-na-ranking-stranice-i-poslovanje","status":"publish","type":"post","link":"https:\/\/www.insertioweb.com\/en\/kako-drustvene-mreze-utjecu-na-ranking-stranice-i-poslovanje\/","title":{"rendered":"How do social networks affect ranking sites and business?"},"content":{"rendered":"

Recently, more and more people around the world are talking about how search engine optimization (SEO) changes from day to day, and that there is practically no clearly defined rule that most affects search engine rankings. But the fact is that there are certain rules that increase the likelihood of finding a site on the web. Now that you're looking at these rules, the moment I'm writing this text, the rules are already changing. But what is undeniable is that search engines are so powerful that they take almost everything and even the connection to social networks into the ranking pages.<\/p>\n\n\n\n

Social networks are today one of the strongest communication channels and practically every page has a link to social networks, not only the most popular as Facebook, but also to less popular (in Europe) such as Twitter. The link itself to the social site does not increase SEO except perhaps in prose, but the question arises as to how much the quality of the social network affects the ranking of the site.<\/p>\n\n\n\n

Many developers and experts at It think that social networks do not have an impact on the ranking of the site on the web. This is by some definition true because SEO optimization does not directly involve social networks. However, according to research\u00a0SearchMetrics<\/a>In 2016, the correlation between social media and Google rankings was very high. This means that sites that have well-complex social networks are highly ranked on the Google rankings. If that were true, let's look at the statistics first:<\/p>\n\n\n\n

\"Ranking<\/figure>\n\n\n\n

To better understand the importance of\u00a0social networks<\/a>, look at this link to what is the link between the social behavior of events in the world with social networks:\u00a0http:\/\/www.tylervigen.com\/spurious-correlations<\/a><\/p>\n\n\n\n

According to Matt Cutts, Google's Webmasteer: \u2026you have this many followers on twitter or this many likes on Facebook, to the best of my knowledge, we don\u2019t parties have any signs that in our web search ranking algorithms. \u00a0(https:\/\/www.youtube.com\/watch?v=udqtSM-6QbQ#t=24<\/a>)<\/p>\n\n\n\n

Google therefore does not make a ranking that is dependent on social networks. But what social networks do and thus increase ranking is the following:<\/p>\n\n\n\n

  1. The \u201cdivide\u201d option leads to links<\/li><\/ol>\n\n\n\n

    If you look at the link between the \u201cshare\u201d option and the end effect of the link, it can be best illustrated by the following image:<\/p>\n\n\n\n

    \"SEO<\/figure>\n\n\n\n

    It is evident that the effect on the SEO ranking still exists, although it is indirect and has nothing to do with the search algorithm.<\/p>","protected":false},"excerpt":{"rendered":"

    Recently, more and more people around the world are talking about how search engine optimization (SEO) is changing day by day, and that there is practically no clearly defined \u2026 rule <\/p>\n

    READ MORE<\/a><\/p>","protected":false},"author":1,"featured_media":11481,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tpgb_global_settings":"","footnotes":""},"categories":[1],"tags":[11],"class_list":["post-5723","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-drustvene-mreze","infinite-scroll-item","resize-featured-image"],"tpgb_featured_images":{"full":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce.jpg",500,300,false],"tp-image-grid":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce.jpg",500,300,false],"thumbnail":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce-150x150.jpg",150,150,true],"medium":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce-300x180.jpg",300,180,true],"medium_large":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce.jpg",500,300,false],"large":["https:\/\/www.insertioweb.com\/wp-content\/uploads\/2018\/12\/Drus\u030ctvene-mrez\u030ce.jpg",500,300,false],"default":"https:\/\/www.insertioweb.com\/wp-content\/plugins\/the-plus-addons-for-block-editor\/assets\/images\/tpgb-placeholder.jpg"},"tpgb_post_meta_info":{"get_date":"December 15, 2018","get_modified_date":"January 19, 2021","category_list":{"category":[{"term_id":1,"name":"Zanimljivosti","slug":"uncategorized","term_group":0,"term_taxonomy_id":1,"taxonomy":"category","description":"","parent":0,"count":39,"filter":"raw"}],"post_tag":[{"term_id":11,"name":"dru\u0161tvene mre\u017ee","slug":"drustvene-mreze","term_group":0,"term_taxonomy_id":11,"taxonomy":"post_tag","description":"","parent":0,"count":1,"filter":"raw"}],"post_format":false},"author_name":"insertio","author_url":"https:\/\/www.insertioweb.com\/en\/author\/insertio\/","author_email":"insertioweb@gmail.com","author_website":"https:\/\/www.insertioweb.com","author_description":"","author_facebook":"","author_twitter":"","author_instagram":"","author_role":["administrator"],"author_firstname":"","author_lastname":"","user_login":"insertio","author_avatar":"","author_avatar_url":"https:\/\/secure.gravatar.com\/avatar\/00193c03147a29b56101ea2b24b996a323f330ba78cd3f9e84b29d7df878638a?s=96&d=mm&r=g","comment_count":1,"post_likes":0,"post_views":0},"tpgb_post_category":{"category":"Zanimljivosti<\/a> ","post_tag":"dru\u0161tvene mre\u017ee<\/a> "},"_links":{"self":[{"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/posts\/5723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/comments?post=5723"}],"version-history":[{"count":0,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/posts\/5723\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/media\/11481"}],"wp:attachment":[{"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/media?parent=5723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/categories?post=5723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insertioweb.com\/en\/wp-json\/wp\/v2\/tags?post=5723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}